Founding full-stack engineer. Systems builder. Product operator.
Product, infrastructure, AI, and real-world operations in one engineering lens.
I build platforms that move from idea to operating system: internal tools used every day, enterprise-grade phygital systems, AI-native workflow products, and field-ready software tied to real business outcomes.
Five projects that prove the thesis.
This portfolio is not a dump of everything I have touched. These are the projects that best demonstrate architecture judgment, product ownership, operating range, and the ability to connect engineering to business value.
Creation Workspace Services
A full-stack internal platform and AWS serverless API ecosystem that reduced design-to-development handoff time by 70% and supports 5,000+ daily users.
Constellation / Matchbox
A digital-twin and tracking platform using RFID, QR, and NFC to replace spreadsheet-based prototype workflows and improve supply-chain visibility across global teams.
Krystal / KNMI
Founder-stage AI workflow systems built around account logic, customer interactions, delivery hardening, and AI-native product execution.
QRCapture
A QR-to-web lead capture product designed for venues and local operators, with a pilot that captured 800+ leads without requiring an app download.
BEAT
An internal Slack-based engagement system that connected participation workflows with analytics and organizational health reporting.
I translate between systems, product needs, and operating reality.
My background spans enterprise innovation at Nike, crisis and incident management in highly regulated environments, and founder-stage product execution through RebrandLand AI and Von Base Enterprises.
That mix shapes how I build: architecture first, but never detached from the people, workflows, and constraints the system has to serve.
The through-line is simple: I build systems that make organizations move better, see more clearly, and operate with less friction.
A systems-oriented operating model.
Problem framing
Map actors, signals, bottlenecks, and decision points before writing the solution story.
Architecture judgment
Choose the smallest reliable system that can grow without creating operational drag.
Operating detail
Integrations, account states, admin flows, and observability are part of the product itself.
Business impact
Every project should clarify what became faster, safer, clearer, or more valuable.
Von Base Enterprises is the venture context, not the whole story.
Von Base is where product experiments, service systems, and founder-led builds come together. In this portfolio it supports the broader engineering story rather than replacing it.
Studio mindset
Use founder constraints to build fast, validate in the field, and tighten the loop between software and business outcomes.
Operating surfaces
Products, landing pages, dashboards, and ops domains are treated as one connected operating system.
Open the resume or start a conversation.
Best fit: founding engineer, senior full-stack, innovation systems, or product-minded infrastructure roles.
Resume
A concise summary of platform, phygital, AI workflow, and operational systems experience.